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Why Don't Physiotherapy Clinics Operate On A Tiered Pricing Structure?
Are new grads fully prepared for private practice? Presumably, this depends on the therapist, however, they are at the very least less...
The Book I Wish I Could Have Read As A New Grad
Physiotherapy in private practice is lonely, too lonely, and for new graduates getting out to treat patients your mind is suddenly...
Do you have a list of patient's emails for your clinic, but don't know what to do with them?
For many clinics it is standard practice to collect patient email addresses when they first attend the clinic. They even make sure the...
Four Things Chiropractors Do Better Than Physiotherapists
Regardless of your thoughts about over servicing, prepayments and the safety of repeated end-range, high velocity cervical manipulations- th
Everything is changing.
Remember when an advertisement in the phone book was enough to market your clinic? Sure, Yellow Pages had a monopoly and could charge...
More Than Just A Clinic Newsletter
The concept of the PhysioNews newsletter and blog service was developed after years of working in private practice and understanding what...
Why are testimonials considered unethical in healthcare?
A great source of frustration for many clinics around the world is that their registration body considers testimonials to be unethical...
What To Write In Your Physio Clinic Newsletter
While a newsletter can seem like a simple and inconsequential part of your clinic marketing strategy, there's more to writing an...
Physiotherapy Marketing 101: For Physios Who Don't Like Marketing
10 Minute Read A recent discussion with a marketing expert about the difference between 'push' and 'pull' marketing strategies helped to...
10 Websites Physio Business Owners Should Know About
The physio world is going digital and there are changes happening left right and centre. Some of these changes are making life easier,...
